This showroom experience was designed to evoke the Property Brothers’ unique sense of home, informed by their upbringing in the Pacific Northwest, the places they call home now, and the stops between. The collections—California Coastal, Regency Moderne, Urban, and Pacific Northwest—were displayed individually. We used architectural elements like ceiling beams, fixed shelving, faux fireplaces, wallpaper, and moulding to create a built environment that could be replicated in-store or inspire home styling. We were intentional about maintaining the narrative, including elements of the brothers’ lifestyles such as guitars, board games, and family photos.